OUR PROCESS
01
Understanding the Brand and Defining the Ad’s Angle
The first step in producing an ad video is to immerse ourselves in the brand’s identity and core message. This involves discussing with the client to understand their goals, target audience, and unique selling points. Together, we define the ad’s angle—whether it’s persuasive, educational, or entertaining—and align it with the brand’s tone and visual style. This stage ensures the ad resonates with the audience while achieving the desired marketing objective, such as boosting awareness, increasing sales, or driving engagement.
02
Storyboard and Script Development
Once the ad’s direction is established, the focus shifts to crafting a detailed storyboard and a compelling script. The storyboard visually maps out the sequence of scenes, helping to convey the flow and key moments of the ad. Meanwhile, the script ensures the message is clear, engaging, and aligned with the ad’s objectives. This collaborative process allows the client to visualize the final video and provide feedback before production begins, ensuring all creative elements are in sync.
03
Recording the Voiceover
A high-quality voiceover is essential for delivering the ad’s message effectively. Based on the agreed tone—be it friendly, authoritative, or inspiring—a professional voice actor records the script. The recording process involves careful pronunciation, pacing, and emotional delivery to ensure the voiceover complements the visuals and connects with the target audience. This step lays the foundation for creating a cohesive and impactful ad.
04
Scene Design and Animation
For motion graphics or animated ads, this stage involves designing the scenes and animating elements to bring the storyboard to life. Each scene is meticulously crafted to reflect the brand’s visual style, using vibrant colors, dynamic transitions, or subtle movements as needed. For filmed ads, this step focuses on on-location or studio filming, capturing high-quality footage that aligns with the storyboard. Both approaches emphasize maintaining a professional and engaging aesthetic.
05
Adding Sound Effects and Finalization
The final step is to integrate sound effects, background music, and other audio elements to enhance the video’s emotional impact and storytelling. These elements are carefully synced with the visuals to create a polished and immersive experience. After thorough editing and quality checks, the final ad video is rendered and delivered in the required formats, ensuring it’s ready for distribution across platforms such as social media, television, or digital advertising channels.
Capitalize on low hanging fruit to identify a ballpark value added activity to beta test. Override the digital divide with additional clickthroughs from DevOps. Nanotechnology immersion along the information highway will close the loop on focusing solely on the bottom line.
Capitalize on low hanging fruit to identify a ballpark value added activity to beta test. Override the digital divide with additional clickthroughs from DevOps. Nanotechnology immersion along the information highway will close the loop on focusing solely on the bottom line.
Capitalize on low hanging fruit to identify a ballpark value added activity to beta test. Override the digital divide with additional clickthroughs from DevOps. Nanotechnology immersion along the information highway will close the loop on focusing solely on the bottom line.
Capitalize on low hanging fruit to identify a ballpark value added activity to beta test. Override the digital divide with additional clickthroughs from DevOps. Nanotechnology immersion along the information highway will close the loop on focusing solely on the bottom line.
Maximize Online Potential With Our Development Solutions
What are you waiting for ?Let's Start a Conversation
At 1OnePixel, we specialize in delivering creative video production, branding, and social media solutions tailored to elevate businesses of all sizes.
Trusted by some of the fastest growing companies
